Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
BLK DNM snagged Gisele for their guerrilla-style advertising effort. The "Wild" poster campaign shows the heavy-hitter leaning over Mercedes in skin tight denim because, you know, that's real. Or as Gisele says, the brand's founder, creative director, and photographer, Johan Lindeberg "sees women as real—or, he has a very real idea of women. There's no retouching. There's a rawness that's just kind of who you are, you know?" [Style.com]