Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

clock menu more-arrow no yes mobile

Filed under:

Vera Wang Approved Zac Posen's Line for David's Bridal

Sadly, Coco Rocha probably won't be the face of it, though. Photo via Getty.
Sadly, Coco Rocha probably won't be the face of it, though. Photo via Getty.

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Phillip Lim is collabing with Target, Isabel Marant is collabing with H&M, and Zac Posen is collabing with... David's Bridal. Truly Zac Posen will launch in February 2014 with six ivory styles ranging from $850 to $1,350, USA Today reports. There will also be five occasion dresses going for $195 to $225.

Like Target's recently launched bridal line, Truly Zac Posen will be available in extended sizes—0 to 14 off the rack and 16 to 26 by special order. "I have such a wide fan base and audience base and diverse base," Posen told USA Today. "I wanted to find a place where I could actually address them and dress them."

David's Bridal insists that Posen's new line won't compete with the two-year-old White by Vera Wang line the retailer also carries. "She gave her blessing," Posen says.
· Exclusive: Zac Posen launches new David's Bridal line [USA Today]
· Hold Up: Target Just Launched an In-House Bridal Collection [Racked]
· All Weddings Week coverage [Racked]