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Known Gadabout Derek Blasberg Partners With Paperless Post

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Paperless Post certainly has a type for those it chooses to collaborate with. Generally, the people/brands are of the preppy, Upper East Side New York persuasion with a proven affinity for partying. Especially the drinking part of partying. Jonathan Adler and Kate Spade are your exhibits A and B, and now there's a C: self-prescribed ladies etiquette expert Derek Blasberg.

Having the man-about-town at your party is an indication that you threw a great one, and now having his invite is one way to start your shindig on a high note. Alexa Chung is certainly excited about them, but, really, who wouldn't be thrilled to get an invite to a hot wings and champagne party? Well played, Blasberg. Well played.
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