Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Cool indie filmmaker Spike Jonze and cool indie retailer Humberto Leon of Opening Ceremony have partnered up in the past—the two collaborated on a furry onesie with ears inspired by Jonze's film Where the Wild Things Are, a novelty item that sold out in one day. Now, inspired by the director's new movie Her (wherein an introverted man falls in love with a Siri-like computer operating system voiced by Scarlett Johansson), Opening Ceremony has debuted a line of nerd-chic clothing.
Said a friend of Racked, "The clothes are very distinctive in the movie. Specifically, all the pants have big zippers and high waists. Everyone I've talked to that's seen the movie has mentioned Joaquin Phoenix's weird pants." Named Her by Opening Ceremony, the line is "designed for men and meant for women to steal," according to Leon, who wanted the clothing to look like futuristic, but not in a predictable way. "I think one of the things that first came to mind was changing the proportions, because that usually signifies the change of a decade or a change in generation," he said to the Wall Street Journal.
Those proportion changes include much higher waists, a shift that has already permeated men's fashion (just check out this shot from Bradley Cooper's recent GQ spread). Other notable touches include collarless button-down shirts, zip-cardigans with iPhone pockets placed at the heart and skinny, photo-real tees. Shop it all right here.
· Her by Opening Ceremony [Opening Ceremony]
· Spike Jonze and Humberto Leon Together Again [WSJ]
· Huzzah! 55 Pieces of COS Go Up on Opening Ceremony's Site [Racked]