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This Target Teen Is So Dreamy He's Trending on Twitter

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Alex From Target is the Twitter meme that confused a nation and delighted a hoard of tweens beginning yesterday. It's a story of minimum wage romance, starring a Justin Bieber lookalike in a red uniform and a creepy photographer with a single monosyllabic all-caps caption.

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This is how it began:

Which led to this:

And a lot of confusion, so here's a helpful Wikipedia entry:

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Also, a ton of memes:

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WTF indeed: