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Editd, an apparel data analytics company that tracks retail trends, ran some numbers to find out which ones are dying out in the 2014 holiday season. At the top of the list were printed pants (which have been on the outs for some time now), but some of the others were more surprising. Statement outerwear is no longer selling well, and neither is fur, sleepwear, or onesies. Christmas sweaters took up the last spot on the list, although the novelty appeal of an ugly sweater this time of year will probably stick around for awhile.
The dying trends were calculated by analyzing how each has been priced, then discounted or promoted in the past year, along with what new arrivals have made their way onto the market. Editd recommends that retailers sell all these items on heavy discounts through the holiday shopping period to clear out stock, since they aren't likely to be snatched off the shelves in 2015.
Conversely, if you're definitely not ready to give up onesies anytime soon, now's the time to buy them.
All charts from Editd
· Market Report: Black Friday 2014 [Editd]
· Comfort, Humility, And Other Things I Found in My Man Pants [Racked]
· The Tale of Culottes's Improbable Rise from the Dead [Racked]
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