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Victoria's Secret Targets Puerto Rico for Next Fashion Show

Photo: <a href="https://www.facebook.com/victoriassecret/photos_stream">Victoria's Secret</a>/Facebook
Photo: Victoria's Secret/Facebook

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Victoria's Secret just announced that it'll be taking over parts of eastern and northeastern Puerto Rico to film its 2015 swimsuit fashion show. According to the Fox news report, production for the show is estimated to cost $2 million and the company has already reserved 428 hotel rooms in the country for the event.

The show is projected to reach 12 million television viewers around the world plus it'll be streamed on Victoria's Secret's website, creating widespread exposure for the country. Puerto Rico's economic and trade development department is welcoming the news as a great marketing opportunity for the country.
· Victoria's Secret to shoot 2015 bathing suit edition in Puerto Rico [Fox News]
· Each and Every 2014 Victoria's Secret Runway Outfit Rated by Wearability [Racked]
· It Took a Village to Get Alessandra Ambrosio's Bra On [Racked]