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Online boutique Ruche has launched a bridal shop with a selection of shockingly inexpensive wedding dresses. Prices start at just $75 for a lace maxi called Fiona, beating H&M's first wedding gown by $25. Bridal styles at Ruche reach as high as $600—still crazy low for the category—with most options under $200.
Both long and short dresses are available, as well as a collection of one-of-a-kind vintage pieces. The bridal shop extends to bridesmaids dresses, veils, jewelry, and other accessories and gifts. After the jump, five wedding-ready dresses under $150.