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Gmail's Promos Tab Could Soon Be A Photo Stream

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Google is piloting a bold new look for its Promos tab. Instead of appearing as a list of unopened retailer emails and newsletters, promotions would appear as a grid of images.

This information comes courtesy of the Google Gmail blog, which offers a preview of the new layout. "Promotional mail has a lot of images, from pictures of snazzy new shoes to photos of that rock-climbing gym you've been wanting to try. But right now, those images are buried inside your messages—and with only subject lines to go on, it can be a challenge to quickly pick out the deals and offers that interest you most," said a Gmail product manager.

Though the new layout is an experiment—users can sign up here for a field trial—the moral of the story is that imagery is important on the internet. In other words, no duh.
· Experimental Gmail feature shows promotional emails as a grid of images [The Verge]
· Store Holiday Emails Going Unopened Thanks to Gmail Change [Racked]
· The New Gmail Inbox Is Causing Issues for Fashion Brands [Racked]