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Your Early Aughts Dream Team: Juicy Couture and Steve Madden

Photo by Kyle Ericksen.
Photo by Kyle Ericksen.

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Juicy Couture isn't dead yet. The once-great brand, which has lost considerable ground since parting ways with its founders, will survive thanks to a deal with Kohl's and a new partnership with Steve Madden.

Madden's shoes for Juicy Couture will hit stores next spring and will be priced from $80 to $200. "Juicy is a fantastic brand. It is as American as apple pie," said Madden. The styles look one part Tory Burch and one part Jessica Simpson with a dash of Soludos thrown in for good measure. See above.
· Juicy Couture, Steve Madden Partner for Footwear [WWD, sub req]
· The Future of Juicy Couture's Once Glam Empire: Kohl's [Racked]
· Juicy Founders Pam & Gela: 'We're Taking Back the Tracksuit' [Racked]