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After pioneering the launch of flash sale site Gilt Groupe, co-founder Alexandra Wilkis Wilson is decamping to the beauty industry. The Wall Street Journal reports that Wilkis Wilson will start September 1 as co-founder and CEO of Glamsquad, a new beauty app that customers can use to book house calls for hair and makeup professionals. Designed for women who are too busy to make it to a salon, Glamsquad stylists will travel to your home or office and offer makeup sessions starting at $75 and blowouts and hairstyling services starting at $50. Glamsquad is currently available in New York City and is testing out a Los Angeles launch.
Wilkis Wilson will leave her part-time role at Gilt behind, but she will continue on with the company as a strategic adviser. Gilt is currently dealing with lessened consumer interest in flash sales, and is working to diversify with new products, according to the Wall Street Journal.
· Gilt Groupe Co-Founder Takes Aim At The Beauty Business [WSJ]
· Glamsquad [Official Site]
· Will Gilt Be the Last Flash Sale Site Standing? [Racked]
· What the Stylish Women Behind Gilt Groupe Wear to Work [Racked]
· Square's Newest Move Should Make Beauty Apps Quiver [Racked]