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Like old school models Iman or Twiggy, Kendall Jenner is just Kendall now. Her agency, The Society Management, has dubbed her thusly on their site, even as she's surrounded by NBD names like Adriana Lima, Liu Wen and Lindsey Wixon, each burdened by their last names.
This is probably another attempt to distance herself from the Kardasho-Jenner family lineage, but now it just looks weird, like she's so fancy. It matters not, however, because today, we are all on a first-name basis with Kendall.