Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

clock menu more-arrow no yes

Filed under:

Theory Launching Their Fall 2014 Runway Collection On Gilt

Photos courtesy of Gilt. Click to enlarge.
Photos courtesy of Gilt. Click to enlarge.

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Workwear behemoth Theory has chosen to partner with flash sale OG Gilt on the release of their fall 2014 runway collection. Launching today at noon EST, the selection of coats, suiting, and dresses will be available on the site before it's in stores.

The fall collection was designed by Olivier Theyskens, who exited the brand in June of this year (his work for the brand will trickle through spring/summer 2015). According to anonymous sources, his designs "failed to ignite sales on the store floor." And now they're on Gilt, before they're even on the store floor, an interesting tactic for Theory, and not a bad get for Gilt.

· Olivier Theyskens Is Parting Ways With Theory [Racked]
· Office Cool: What to Wear to Work In the Summer [Racked]
· Untangling the Corporate Dress Code With Twenty Five Bedford [Racked]