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We're just one month out from the US launch of & Other Stories. We learned today that October 17th is the date the H&M-owned lifestyle brand will open the doors to their New York City store and debut an e-commerce site for the States. "We're just a year and a half old. Of course we dreamed of being in the United States, but we didn't think it would happen this quickly," an & Other Stories rep told us at a press preview this morning.
The fall offerings range from $9 bottles of nail polish to $350 leather jackets and are categorized into four trend stories designed to be mixed and matched: minimalist, romantic vintage, sophisticated, and model-off-duty. Keep an eye out for the wool outerwear, leather shoes, and offbeat jewelry when the e-shop opens, all of which looked excellent in person.
· & Other Stories [Official Site]
· All & Other Stories coverage [Racked]