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"Island Hopping." Not your late-December plans, but the answer to what color is coating your fingernails. Nail polish names have a reputation for being descriptive phrases with nary a mention of hue, and now there's a whole slew of them that have gone down a decidedly aggressive path (imagine reciting "You're Fired" when folks ask about your bright red tips).
"Choosing the name of a polish can have a huge impact on sales, as we saw with one of our best sellers to date, Happy Birthday," said Deborah Lippmann, founder of the namesake nail polish empire. "Initially we considered calling it it 'Auld Lang Syne' because it was launching around New Year's Eve, and the glitter inside looked like confetti thrown at midnight. In hindsight this would have limited the shade's appeal. Instead, by naming it Happy Birthday, the product can be worn—and gifted—year round."
Here we implore you to match the emotionally-charged nail polish names with the bottles pictured above. Your options are: Before He Cheats, Today I Accomplished Zero, Blood Suede and Tears, Love Lies Bleeding, Baby Tears, Seething, Fed Up, I Knew You Were Trouble, Devil's Backbone, and No Baggage Please.
And now, the answers:
1.) Obsessive Compulsive Cosmetics Seething, 2.) Deborah Lippmann Before He Cheats, 3.) Essie Fed Up, 4.) Essie No Baggage Please, 5.) Priti NYC Love Lies Bleeding, 6.) Floss Gloss Blood Suede and Tears, 7.) Deborah Lippmann I Knew You Were Trouble, 8.) OPI Today I Accomplished Zero, 9.) Priti NYC Baby Tears, 10.) Priti NYC Devil's Backbone