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Miller High Life Releases Apparel Collection Inspired by Its Vintage Ads

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Miller High Life, the champagne of beers, has launched a collection of men's clothing. The beer company worked in tandem with Chicago-based company Stock Mfg. Co. to create the six-piece collection, which is based off Miller's vintage advertisements.

To this end, the collection heavily features Miller's iconic "Girl In the Moon" logo embroidered on the back of a denim jacket, printed on a T-shirt, embossed on buttons, and in the lining of jackets. The collection also features the company's original logo, a woman on a crate carrying a Miller High Life on a tray, on the breast pocket of tees.

The styles are pulled directly from Miller's advertising, like a pair of chinos inspired by riding pants, a tailored jacket with an overlay on the shoulder that mimics a traditional sportsman's or hunter's jacket, and a buffalo plaid shirt dubbed the "fisherman's shirt," since the same style shirt appeared on a fisherman in one of Miller's vintage ads. There's also a Miller High Life-branded cap.

The collection ranges in price from $35 for a tee to $250 for the jacket. You can shop the collection at Stock Mfg. Co.'s website now. The brand is also hosting a pop-up shop in New York City starting tomorrow, October 16th running through Saturday, October 17th, where shoppers can check out the collection and drink (free!) beer.