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Kylie Jenner's Much-Hyped Lip Kits Launch Today

Photo: Jon Kopaloff/Getty Images

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Kylie Jenner is cashing in on her much-talked about lips with the lip kit that she's been teasing for the past several months. Jenner is rolling out three different shades — Dolce K, Candy K, and TrueBrown K — as part of today's release. Each shade falls in the nude category and ranges from blush with Candy K to a chocolatey TrueBrown K with Dolce K sitting in between.

Each kit includes a liquid lipstick as well as a lip liner to so fans can replicate the reality star's look without ruining their face with the #KylieJennerLipChallenge. Jenner has taken to Instagram, as the Kardashian-Jenners do, to promote the new line of lip products. The lip kits even have their own handle at @lipkitbykylie where you can find images of the products, swatches on white backgrounds and Jenner's hand, as well as Jenner bestie Jordyn Wood modeling the shades.

Jenner has yet to unveil pricing info for the products, but promises to drop a link on the lip kits's Instagram page which will take you to a site where you can purchase them at noon ET.

Update: All three lip kits are up for grabs at lipkitbykylie.com. They are priced at $29.99 each.

Update: Surprise surprise. The lip kits sold out instantly, much to the chagrin of Internet users everywhere.

https://twitter.com/kimannlewis/status/671374271827075072

24 HOURS

A photo posted by Lip Kit By Kylie (@lipkitbykylie) on

Kylie Lip Kit Lip Liners.

A photo posted by Lip Kit By Kylie (@lipkitbykylie) on

Dolce K, Candy K, TrueBrown K. More info soon

A photo posted by Lip Kit By Kylie (@lipkitbykylie) on

@jordynwoods wearing True Brown k

A photo posted by Lip Kit By Kylie (@lipkitbykylie) on