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Snapchat: no longer just for tweens and sexting—actually a really fun way to keep up with friends, It Girls you wish were your friends, and editors (hey that's us) who can be your electronic friends. We're rackeddotcom on the messaging platform, which we've been using for a few weeks now to capture sneak peeks from showroom previews, to show off what happens behind-the-scenes at Racked Video, and to share the weird stuff that winds up on our desks (snail extract beauty products, for one).
We'll be snapping a bunch of fun shows during New York Fashion Week, beginning with the wild VFiles show at Lincoln Center tonight and ending with the polar opposite: Ralph Lauren's dreamy runway next Thursday morning. A few events we're extra excited to share include tomorrow morning's Coach presentation and the evening's fancy Prada party, Banana Republic's NYFW debut Saturday night (and the Alexander Wang show directly after), and the J.Crew presentation first thing Tuesday. Join us!