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Apple Sets Its Sights On the Auto Industry

Apple's next innovation might be its biggest yet.

Photo: Getty
Photo: Getty

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Hundreds of Apple employees are working in secret to create an Apple-branded electric car, the Wall Street Journal reports. Before you get too excited, just know that the design of the car reportedly resembles a minivan. And if the company decides to bring an Apple car to market, it will probably take years to pass safety certification.

Even though Apple routinely tests products it never sells, the company seems intent on creating a vehicle. Apple's hired designers with European car company backgrounds and has scheduled meetings with high-end auto manufacturers. A source says that Apple wants to put its stamp on the electric car in the same way it did with the smartphone. And the research into electric car batteries and electronics could even affect products like the iPhone and iPad.