Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

or
clock menu more-arrow no yes

Filed under:

Kanye's Adidas Show Required the Assistance of 30 Stylists

He reportedly locked himself in the studio for 72 hours of rehearsals.

Photo: Getty
Photo: Getty

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Regardless of the critics' reception to Kanye West's designs for Adidas, he did put on a great show. Russell Simmons told Page Six that West locked himself in the studio to rehearse for hours and hired 30 stylists to help put the over-the-top presentation together.

Simmons said: "I was there the night before. Kanye had been locked in that studio for 72 hours . . . I left, went to Chris Rock’s birthday, came back, he’s still there at 2 a.m. . . . He had like 30 French and Italian guys running around, and everything that they did was inspired only by his direction."