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Roberto Cavalli has named Ciara the new face of the brand's fall ad campaign. This is Cavalli's first campaign under the direction of Peter Dundas, the brand's new creative director.
The news was announced over Cavalli's various social media accounts, and Ciara responded with her own excited Instagram post, extolling her love for both the campaign and Dundas. Ciara will be following in the footsteps of Nicki Minaj, who fronted the brand's Spring 2015 campaign. The move also aligns with similar luxury campaigns with musicians—most notably, Rihanna's turn as the star of Dior's new ad campaign.