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Jane Birkin Allows Hermès to Use Her Name Again

Photo: Stan Honda/Getty Images

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A month after Jane Birkin publicly told Hermès she didn't want to be associated with its crocodile Birkin bags after she laid eyes on a particularly harrowing PETA investigation into crocodile farms, she's decided that, actually, the Birkin bag can keep its name. According to Bloomberg, Hermès released a statement saying that the company had Jane Birkin's support after reviewing and reaffirming their ethical crocodile treatment policies.

"Hermès reasserts its commitment to implement best practice in the farming of crocodiles," Hermès said in a statement. "This is in strictest compliance with international regulations."

Bloomberg reports that the company pledged to stop using the farm where the images had originated "if there is any repeat of the neglect of its prescribed procedures." Meanwhile, Hermès can get back to producing $68,000 bags (that are nearly impossible to buy, even for those who have the money) without worrying about what in the world to rename one of fashion's most iconic symbols.