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The New DKNY Will Be Unveiled on Twitter Today

Photo: DKNY/Facebook

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Maxwell Osbourne and Dao-Yi Chow are set to debut their brand new version of DKNY at 3pm EST today, and you can watch it all go down on Twitter. According to the brand's newly relaunched Twitter feed (which currently shows that it has tweeted all of six times since @DKNYPRGirl was dismantled a month ago), the show will be up for viewing on Twitter as well as live streaming on its website this afternoon.

According to a report in the NY Post, parent company LVMH has turned its full attention on DKNY, which accounted for 90% of Donna Karan International's profits in 2014. Donna Karan's main line, on the other hand, suspended operations until further notice when Karan stepped away from the company in June.

"[Osbourne and Chow] are very New York in a way that Donna was very New York 20, 25 years ago," Bertrand Pellegrin, founder of B. on Brand, a consulting firm that works with LVMH, told the Post. "They could probably design for just about anyone and give them the street cred they need."