Trend-focused plus sized e-tailer Eloquii has launched its own wide shoe line, shoppable today. The company, once an arm of The Limited, raised $6 million in funding late last year to expand its product line. A surge of search traffic for footwear on Eloquii's site lead to the no-brainer development of the retailer's own collection of heels, flats, and boots. Wide-fit shoes aren't always designed with fashion top-of-mind, providing a hole in the market Eloquii seeks to fill.
Debut styles, which are 30% wider than traditional shoes, include d'Orsay pumps, lace-up heels, and ankle booties. Most exciting is an over-the-knee style, equipped with a calf-friendly 19" leg opening. Sizes seven through 12 are available, with prices around $100 on average. Check out all of the styles in our shoppable gallery above.