clock menu more-arrow no yes

Filed under:

Raf Simons’s Final Gift to Dior Is Its Spring 2016 Campaign

Photo: Dior/WWD

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The final campaign to feature a Raf Simons-designed Dior collection has officially been unveiled. WWD has a first look at the promotional shots that will break in US magazines like Harper's Bazaar on January 19th.

Dior tells WWD that the campaign is "an homage to femininity, glamor, and modernity." The concept shines through with images of young models wearing airy white dresses in front of a blank grey background. The campaign was shot by Patrick Demarchelier and features models Sofia Mechetner, Roos Abels, Staz Lindes, Maartje Verhoef, Grace Hartzel and Binx Walton.

The release of images brings Simons's tangible contributions at Dior to a close. The designer resigned from the French house shortly after the last Paris fashion week, in October of last year.

In addition to the still campaign images, Dior will release a digital film on its website January 20th. You can watch a preview of the film over at WWD.