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All the dudes of 2016 want a Patagonia jacket, and now I want a Patagonia jacket. You can blame it on mob mentality. You could even blame it on this still-golden New Yorker feature on the brand from this year that makes me doubt my own ability as a writer/human.
But I think the real impetus is that just a few weeks ago I was taking my dog on leisurely walks through the park, noting how crisp the fall air was, like, every five seconds. Now, dressed in his own puffer jacket, my pup refuses to go down the stairs of my apartment with me. I carry him. Every. Time.
It's fucking cold, is what I'm trying to say! I care less about how I look now more than ever and this uber-popular Patagonia Synchilla Snap-T Fleece Pullover ($119) is the jacket I want to lazily throw on so people don't think I'm some unkempt lunatic out with his dog. Instead, they'll say — “Hey, look at that responsible and put-together dog owner.” “And he looks so warm!” her power-walking partner will note.