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Here's a sneak peak of Target's annual spring collaboration, this time with Finnish design house Marimekko. There are over 200 boldy-printed items in the collection, which launches April 17th. The range includes swimwear, beachy clothing, and poolside accessories for women (including plus sizes) and girls, plus an enormous offering of home goods. Seriously, we're talking kites, we're talking table settings, we're talking boogie boards.
Prices start at $8 for sunscreen and top out at $500 for a patterned paddle board, but Target tells us most pieces will go for under $50. At the press preview Monday night, we were most impressed with the dinnerware, the kids' swimwear, and the bicycle. Check out the lookbook in full in the gallery above, and shop the collection in Target stores and on Target.com April 17.