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While Alessandro Michele's printed suits and dreamy technicolor gowns were certainly a highlight of Gucci's spring 2016 campaign, the ad's most delightful element was easily the peacocks he hired to commingle with the models. In one shot, a young man skateboards through an abandoned Berlin mall, bird tucked peacefully under his arm; in another, a peafowl casually ambles down the sidewalk with its human companions. You've never seen endotherms with this level of chill.
With a new campaign season rolling around, you might wonder how Michele could possibly top that, or at least evolve it. The answer, obviously, was fashion flamingos.
For its prefall ads, which dropped Tuesday, Gucci wrangled a flock — a "flamboyance," technically — of the leggy shrimp-eaters to hang out with its cast of languid youths in a glass-domed aviary. So long as you buy into the quirky, magpie aesthetic Michele has been developing since he presented his first Gucci collection for fall 2015, the presence of so many random birds makes total sense. If you're wearing snake-embellished fur loafers, a beret, and/or metallic fingerless gloves, what on earth would compel you to not recruit a flamingo as a living accessory?
Scroll on for all the best birds of Gucci's prefall campaign. I mean, clothes.