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Online Retailer Everlane Wants to Raise New Money at a Valuation North of $250 Million

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Photo: Everlane

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Everlane, the online retail startup that puts transparency at the center of its pitch to millennial shoppers, is in talks to secure a new investment and is seeking a valuation north of $250 million in the process, according to multiple sources. The four-year-old company has raised $18 million in total to date, these people said, at lower valuations.

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