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ClassPass Adds New Pricing Options Beyond Unlimited Memberships

Photo: ClassPass

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Fitness startup ClassPass announced a new membership option today in the US for everyone out there who doesn't want to commit to spending over $100 every month on boutique fitness.

It's called the "ClassPass Five" and it's kind of like a Netflix for fancy gym classes that never ends. Each month, members can go to five classes from studios in ClassPass's network for a flat fee.

The price varies by market, but it's in the $40 to $70 range. For boutique fitness dabblers, this could be cost effective considering that a single class at a studio could cost $30.

On the flip-side, ClassPass obsessives might need to watch out for price increases on their Unlimited memberships.

The start-up announced that Boston is getting a three-tiered price structure starting today, with a $65 five-class monthly membership, a $120 10-class monthly membership, and a new price of $180 for unlimited memberships (existing members will pay $150 a month).

ClassPass says it has no other city price changes to announce currently, but a rep told Racked that the company is analyzing by market and evaluating things across the board.

This isn't the first time ClassPass has rejiggered its pricing. When the startup launched, unlimited classes in NYC cost $99 per month; in 2015, the company raised the rate to $125.