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Selena Gomez’s First Louis Vuitton Campaign Is Here

Selena Gomez in Louis Vuitton at the 2016 Met Gala. Photo: Larry Busacca/Getty Images

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Less than a month ago, Selena Gomez Instagrammed her Vogue Brasil cover, on which she strikes a very Jack-and-Rose pose with Louis Vuitton creative director Nicolas Ghesquière. “Exciting things coming with this brilliant man,” she captioned the snap. Selenators and brand fans alike immediately began speculating that the pop star had a Vuitton campaign in the (monogrammed) bag — and they were right. Here’s a first look at Gomez’s first ad for the fashion house, in which she deftly mixes seasons by pairing a giant fur trapper hat with a bare midriff:

A preview of my #lvseries5 campaign starring the stunning @selenagomez pic by @bruce_weber #louisvuitton

A photo posted by (@nicolasghesquiere) on

Twitter has also surfaced this image, presumably also from the LV Series 5 campaign:

Surprised by the luxury label’s choice of campaign star? You shouldn’t be. In addition to sharing that aforementioned Vogue cover with Ghesquière, Gomez attended last month’s Met Gala in head-to-toe Louis Vuitton; she’s also sat front row at the brand’s last four runway shows. Add that to the fact that the singer has worn Vuitton for a handful of recent red carpet appearances and during every one of her “Revival” tour stops thus far, and well, I’d be shocked if the brand had chosen anyone else for the honor.

Update: Selena just shared another image from the campaign on Instagram:

Happy to finally share my first @louisvuitton campaign --thank you and love you @nicolasghesquiere @bruce_weber

A photo posted by Selena Gomez (@selenagomez) on