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Willow Smith Just Landed Her First Chanel Campaign

Photo: Courtesy of Chanel

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Willow Smith is the latest cool celebrity teen to score a major high-fashion ad campaign this year. The 15-year-old celebrity offspring was recruited by Karl Lagerfeld to be the face of Chanel’s fall 2016 eyewear campaign, following in the footsteps of fellow brand ambassador Lily-Rose Depp.

Smith’s campaign, which Chanel rolled out this morning via black and white imagery and a compelling 15-second video, encompasses both sun and optical eyewear. In the video, she rocks and sways to indie artist NAO’s song "Apple Cherry," swathed in Chanel jewels from the house’s fall 2016 ready-to-wear collection.

"A multifaceted artist, writer-composer-singer and actress, Willow Smith is the embodiment of her generation’s spirit. Her youth and energy charmed Karl Lagerfeld who has invited her to join the family of CHANEL muses," said the brand in a statement.

Photo: Courtesy of Chanel

Lagerfeld recruited Willow as brand ambassador for the French house back in March when she made her Paris Fashion Week debut at Chanel’s fall 2016 show alongside her mother, Jada Pinkett Smith. The teen joins the likes of other Chanel-backed celebs like Kristen Stewart and Lily-Rose Depp, the latter of whom currently has a Chanel eyewear and a Chanel No. 5 fragrance campaign under her belt.

We’re sure this isn’t the last you’ll be seeing of Willow at Chanel, either. Now that her brother Jaden has been inducted into the It crew over at Louis Vuitton, Willow seems to be next in line for high-fashion stardom.