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15 Fashion Buyers to Follow on Instagram Now

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Store buyers have a finger on the pulse of fashion like no one else. It’s their job to know what we want to wear, what we should be wearing, and what we’ll want to wear next. They keep a close eye on the current trends while always looking out for emerging ones, and this knowledge informs the clothing that hit the racks each season. So if you want to stay up on the next big thing, discover up-and-coming labels, or just generally know what’s going to be cool next season before anyone else, why not go straight to the source?

We did a little social media stalking to find the Instagram accounts for buyers and shop owners at several of our favorite stores and indie boutiques. From the associate buyer for Brooklyn cool-girl favorite Bird to the buying director of Opening Ceremony, you’re going to want to hit follow on these accounts immediately!

@shoppingcarts of Bird

Brooklyn’s Bird stocks a great combination of the designers you want to wear plus new discoveries, and associate buyer Catherine Lerer Anderson's feed is a beautiful mix of two, as well.

Yes to quilts as pants. #marni #getsit #resort2017

A photo posted by Catherine Lerer Anderson (@shoppingcarts) on

@claracornet of The Webster

The Webster is known as one of Miami's best shopping destinations; buying Director Clara Cornet's Instagram feed is as art and design focused as the Miami fashion scene.

☀️☀️ Summer plaid curtesy of @trussnyc & @miumiu hommage to @evachen212 #evachenpose

A photo posted by Clara Cornet (@claracornet) on

@sarahcolette of Colette

The creative director and buyer behind one of the world's original concept shops, Colette in Paris, posts everything from runway shots to very cool art.

#guccicruise17 @gucci #westminsterabbey

A photo posted by sarahcolette (@sarahcolette) on

@harperandharley of The Undone

Sarah Donaldson, blogger and buyer for yet-to-be-launched shop The Undone, has more than just chic outfit inspiration (thought she's got that in spades) — she's got the whole lifestyle down.

his and hers, for him and for her. #narcisorodriguezparfums

A photo posted by SARA DONALDSON (@harperandharley) on

@sophielouisequy of Net-A-Porter

Fine jewelry buyer for luxe e-commerce retailer Net-A-Porter Sophie Quy’s feed features almost more bling than we can handle.

#vintage #gold X

A photo posted by Sophie Quy (Kerr) (@sophielouisequy) on

@heatherwojner of Bona Drag

Of course Heather Wojner — founder and buyer at Bona Drag, one of our favorite indie shops for cool-girl taste that veers retro — has a great, vintage-feeling feed.

A photo posted by Heather Rose Wojner (@heatherwojner) on

@fragglerock80 of Farfetch

Candace Fragis, buying and merchandising director at Farfetch (and former senior buyer at Net-A-Porter), will let you know what's coming next.

Perfect Pre proportions #precollection #herewegoagain #pumpupthevolume

A photo posted by Candice Fragis (@fragglerock80) on

@carolhsong of Opening Ceremony

As head womenswear buyer of Opening Ceremony, Carol Song travels the globe in search of cool brands. Her feed features travel pics, labels she’s into (and as a bonus, lots of pics of her adorable dog).

❤️ ✌ ️ Bye bye Shanghai, hope to be back soon ✌ ️ ❤️

A photo posted by Carol Song (@carolhsong) on

@sarahrutson of Net-A-Porter

VP of global buying Sarah Rutson is the best account to follow for hints on what to wear (plus pretty photos of flowers and homemade dinners).

@alixelinrutsey of Ssense

Alix Rutsey, a buyer at chic online shop Ssense, has attainable outfit inspiration for days.

I'm in New York. Here's a pic of me in my hotel bathroom to prove it.

A photo posted by alix rutsey (@alixelinrutsey) on

@jshaub of Moda Operandi

Moda Operandi is the place to go for straight from the runway fashions, so of course the buyer of designer ready-to-wear has great runway snaps.

mostly at the gingham. @vivetta #MFW #modaloves @modaoperandi

A photo posted by Joshua Shaub (@jshaub) on

@stavroskarelis of Machine A

Follow Stavros Karelis, founder and buying director of cutting edge London fashion boutique Machine A, for amazing behind-the-scenes images plus some serious menswear inspiration.

hey @komrein walking for @adnantheprince #csm BA show

A photo posted by stavros karelis (@stavroskarelis) on

@kaiaventdeleon of Sincerely Tommy

Owner of Bedstuy coffee shop-slash-concept store Sincerely Tommy, Kai Avent-deLeon has amazing personal style and frequently spotlights items you can find in her store. Warning: Her travel photos will make you want to jump on a plane.

@tavishtimothy for @stylebymagazine

A photo posted by Kai Avent-deLeon (@kaiaventdeleon) on

@tthomasihill of Forty Five Ten

Fashion insider — and now VP, creative and fashion director of Dallas-based Forty Five Ten — Taylor Tomasi Hill has all the runway shots, personal style inspiration, and beyond cute baby pictures you'd ever need.

Last hurrah @bluehillfarm, 18 years in this amazing city. Closing a chapter with a treat we will never forget. ❤️

A photo posted by Taylor Tomasi Hill (@ttomasihill) on

@oliviakim of Nordstrom

As part of her role as VP of creative projects for Nordstrom, Olivia Kim runs the buying for Space, Nordstrom’s in-store boutique for emerging designers. Check out her feed for snaps of cool brands plus enviable travel photos.

Hey #metgala, can spy please come as my +1 this year? #manusxmachina @metmuseum

A photo posted by ♈️ ❣〽️ (@oliviakim) on