Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

or
clock menu more-arrow no yes

Filed under:

What to Buy at H&M Right Now

New, 1 comment

Racked has affiliate partnerships, which do not influence editorial content, though we may earn commissions for products purchased via affiliate links. We also occasionally accept products for research and reviewing purposes. See our ethics policy here.

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The merchandising at H&M makes it pretty clear what the “good stuff” is; while stretchy tanks and dresses are relegated to the far-off corners, and non-fashion denim is tucked away inside shelves, the collection pieces are arranged quite differently — think heavy spotlights and dead-center displays.

The fall lookbook for those pieces landed this week, and according to the release, the budget-friendly behemoth is aiming to “reclaim the word ladylike” through a combo of inherently feminine pieces and a crew of bad-ass campaign stars, like models Hari Nef and Adwoa Aboah.

The collection is stacked with bold pinstripes, oversized knits, and the season’s biggest silhouettes, like statement sleeves and midi-length skirts. Below, our four favorite looks that you can shop online and in stores right now.


Left: blouse, $14.99; suit joggers, $29.99. Right: turtleneck, $19.99; skirt, $49.99; leather boots, $249; bucket bag/backpack, $34.99.

Left: dress, $19.99; cap, $12.99. Right: turtleneck, $9.99; pants, $24.99; coat, $149.