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This Brand Makes ‘Fancy’ Clothes for the Jeans-and-T-Shirt Crowd

Liana Clothing wants you to swap your white tee for a velvet one.

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A woman on a couch in a velvet tracksuit and white sneakers. Photo: Liana Clothing

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My everyday outfit formula isn’t all that exciting or hard to follow. Start with jeans or trousers (always high-waisted), add T-shirt and mules or sneakers I can easily slide into, and voilà, done. I like to keep things simple and easy regardless of where I’m going, what I’m doing, or who I’m doing it with.

That might be why I felt so seen when Liana Clothing — an LA-based souped-up basics line boasting retro velvet ringer tees and matching lurex-threaded socks — launched back in late 2016. There’s a perfect balance of casual and comfy without any of it coming across as sloppy or only appropriate for weekends. Think classic Hanes tee, but five million times more fun and soft.

A woman in a white shirt and black pants
A woman in a green velvet top and striped socks

While the line debuted last year with just a selection of socks and tees, the latest fall/winter collection introduces a ton of ’70s-reminiscent silhouettes and styles, like velvet track jackets ($220), scalloped ($115) and glitter-mesh ($80) long-sleeved tops, and a cozy sherpa hoodie ($250) lined with soft cotton that you most definitely won’t want to take off. (Like, ever. Look at it!)

Ranging in price from $60 to $250, the new collection also introduces another first for the brand: four styles of pants, including velvet track pants and striped “bowling” pants. “The first time doing bottoms is huge because I wanted to create something close to the brand's DNA, creating something transitional and still comfortable," says designer Lili Chemla in a press release.

She notes that her personal favorite pair, the Burnout pant ($130), happen to also be the best seller at the moment. “They look like a chic black work pant, but feel like your favorite sweatpants you’ve had forever.” It also feels important to call out these pink pull-on velvet pants ($140) that I wish I could have in every single color.

Photo: Liana Clothing

$90 for a velvet ringer tee and more than $100 for sweatpants might hit the retail flinch point for a lot of folks. But if you (like me) live in basics all day every day, the selection from Liana will be a treat even if it’s also a splurge.

Shop the full collection (and what’s still available from drop number one) straight from lianaclothing.com. You can also get your hands on the brand’s new holiday sock collaboration with Moda Operandi as of today, too.