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The latest collection from Ivy Park, the fitness collection from Beyoncé — WHO IS PREGNANT WITH TWINS — is here.
The spring/summer collection dropped today, and it features cut-out sports bras, bomber jackets, and hoodies that are perfectly oversized (
maybe obviously so Queen Bey can cover her baby bump adequately).
To launch the new collection, Ivy Park also rolled out a campaign featuring faces other than Beyoncé (since the soon-to-be-mama-of-three is definitely going to have her hands full and may not be able to bear the weight of being the sole face of the brand any longer). The video campaign rolled out today stars Yara Shahidi, the Iranian-American actress from ABC’s Black-ish, and models Selah Marley and Sophie Koella.
In March, the campaign will feature Chloe and Halle Bailey, the sisters and musicians from Chloe x Halle, and American singer-songwriter Solána Rowe (SZA).
Here’s the latest video:
So did the video actually give away the news? In photos on Ivy Park’s Instagram of Beyoncé wearing the new gear, the baby bump is less visible, but it very well could be the way she’s standing.
But if you toggle to about 24 seconds into the video, you can actually sort of see the baby bump THAT IS TWINS, which might explain why she unveiled the news today with the collection drop, even though it sort of overshadows the launch because OH MY GOD, TWINS:
HollywoodLife actually reported two weeks ago that Beyoncé was pregnant — although the publication didn’t know IT IS TWINS — and stated that the Ivy Park campaign video was initially obtained by MediaTakeOut.com but was taken down because it revealed the baby bump without Beyoncé getting to announce the news herself. If we’re deciding to believe this timeline is accurate, then Beyoncé should be about four months in. And not to read between the lines, but her explanation for the collection is: “We breathe the same air. We glow, even in the dark. Our curves make waves. Movement evolving forward. I know we will endure.”
Which could mean so many things, among them TWINS euphemisms.
Anyway, the collection is shoppable today, so head on over this way to live out your inner Beyoncé. And in case you haven’t seen the insta with the TWINS announcement, here it is: