Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
If you thought that dressing like Jay Z costs a fortune, you probably aren’t wrong. The man has a whole song dedicated to Tom Ford and the designer’s almost-$4,000 suits, and the watch he’s wearing in the picture below, an Audemars Piguet Royal Oak, would run you over five figures. But there’s one part of Hov’s look here that you can buy for an incredibly reasonable $75.
The sweatshirt underneath that reads “Goat in New York” is from Fair Folks & a Goat, a members-only café with locations in New York City and New Orleans. It’s cheap enough ($75) that you don’t have to make anywhere close to Jay Z money to buy it, but it does kind of work on Jay in a way that it wouldn’t necessarily on anyone else.
Goat (a commonly used acronym for Greatest of All Time) is a title Jay can really truly claim, but one that might be more putting-positive-thoughts-out-into-the-universe on anyone else. Regardless, being able to buy a Jay Z-approved (and Beyoncé co-signed) sweatshirt for less than $100 is a pretty rare opportunity.