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The cast of Empire.
The cast of Empire.
Photo: Michael Lavine/Fox

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Where to Shop Like Your Favorite TV Characters

From Cookie Lyon to Lady Mary Crawley.

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When you’re watching your favorite TV show — be it This Is Us or The Bachelorette or Downton Abbey — you’re probably focusing primarily on the on-screen drama. But along the way, you’ve likely also fallen hard for Rebecca’s perfect ‘70s boots, Rachel Lindsay’s date-night dress, or, well, every single thing Lady Mary wears. So where can you buy them?

Well, we went straight to the source and asked the fabulous, talented, and brilliant costume designers behind these series — and many more — for their tips on shopping the cities where they shoot. And from Atlanta (where Kimberly Adams sources vintage for the cast of Stranger Things) to Vancouver (where Rebekka Sørensen-Kjelstrup outfits the students of Riverdale), there are tons of treasures to be found.

Read on to learn how to cop the shopping habits of the people who dress your favorite TV characters — and perhaps plan your next retail-oriented vacation.


Atlanta

Atlanta, Georgia

Donald Glover as Earnest “Earn” Marks and Zazie Beetz as Vanessa “Van” Keifer on Atlanta.
Donald Glover as Earnest “Earn” Marks and Zazie Beetz as Vanessa “Van” Keifer on Atlanta.
Photo: Guy D’Alema/Fox

Free People: Atlanta costume designer Kairo Courts looks to Free People’s boho aesthetic to stock Vanessa’s (Zazie Beetz) closet, which would probably, definitely be full of hippie-cool thrifted pieces. The grade school teacher wore the brand’s lace, chambray, and vintage-looking slip dress to the bougie Juneteenth party (a.k.a. the “Spike Lee-directed Eyes Wide Shut” gathering, per Earn, played by the supreme Donald Glover).

3393 Peachtree Rd NE, Atlanta, GA 30326; (404) 869-8101

Hustle Gang: To dress Earn and Paper Boi (Brian Tyree Henry), Courts shops directly from the designers of this homegrown ATL streetwear label, which is an offshoot of T.I.’s Hustle Gang Records. (She suggests DTLR to shop the brand in person, or any of Hustle Gang’s local retailers.) T.I. even gave the show a Twitter shoutout when Glover and Atlanta won two Golden Globes this year.

Downtown Locker Room (DTLR), 1425 Cumberland Mall, Atlanta, GA 30339; (678) 842-0038

Stranger Things

Atlanta, Georgia

Natalia Dyer as Nancy Wheeler and Joe Keery as Steve Harrington on Stranger Things.
Natalia Dyer as Nancy Wheeler and Joe Keery as Steve Harrington on Stranger Things.
Photo: Curtis Baker/Netflix

Clothing Warehouse: While she custom-built Eleven’s (Millie Bobby Brown) pink dress on the show, Kimberly Adams did frequent this vintage and costume rental shop for ‘80s basics for the Wheeler clan and co. The boutique is known for its stellar selection of throwback Levi’s and Wrangler denim, so we’re guessing Steve Harrington (and his glorious head of hair) enjoyed the fruits of her hard work here. (Adams also shopped at The Pope on Prince in neighboring Athens for retro finds.)

420 Moreland Ave NE, Atlanta, GA 30307; (404) 524-5070


Friday Night Lights

Austin, Texas

The cast of Friday Night Lights.
The cast of Friday Night Lights.
Photo: Michael Muller/NBC/NBCU Photo Bank via Getty Images

By George: On Friday Night Lights, Karyn Wagner shopped for cashmere knits and now-iconic “sexy, hot mom” jeans for literal mom Tami Taylor (Connie Britton) and status pieces for poor little rich girl (well, before Buddy squandered her college fund) Lyla Garrity (Minka Kelly). Essentially the Barneys of Austin, this multi-brand designer retailer would probably supply the two with staples from Brock Collection and Acne these days.

542 N Lamar Blvd, #103, Austin, TX 78703; (512) 472-5951

The Impeccable Pig: Wagner considered misunderstood bad girl-turned-honor student Tyra Collette (Adrianne Palicki) the most “all-American character” and looked to this popular South Congress boutique for cute and affordable “classic American staples” like cut-offs, tank tops, and denim.

1400 S Congress Ave, Austin, TX 78704; (512) 383-8833

Taylor Kitsch as Tim Riggins and Adrianne Palicki as Tyra Collette
Taylor Kitsch as Tim Riggins and Adrianne Palicki as Tyra Collette.
Photo: Virginia Sherwood/NBC/NBCU Photo Bank via Getty Images

Kick Pleat: While Julie Taylor (Aimee Teegarden) might be the most divisive of FNL characters, she did at least inherit an elevated sense of style from her mom (minus that one awkward first-date sexy-dress moment that Tami quickly remedied before Coach gave himself a stroke). Wagner stocked the Taylor teen’s wardrobe with high-end contemporary designer pieces from this Austin cool-girl mainstay that today features brands like A Détacher, Creatures of Comfort, and Ryan Roche.

624 N Lamar Blvd, Austin, TX 78703; (512) 445-4500

Revival Vintage: While Julie was forever finding herself, she experimented with her own style. Hence, her closet also included throwback pieces from one of Austin’s best and most expansive vintage emporiums, which also carries retro furniture from which the Riggins household could have desperately benefitted.

100 N Loop Blvd E, Austin, TX 78751; (512) 524-2029

Uncommon Objects: Wagner still considers this hipster-y antique collective as one of her favorite spots to shop personally and professionally, especially for “really special” pieces of jewelry. Texas forever, y’all.

1512 S Congress Ave, Austin, TX 78704; (512) 442-4000


Empire

Chicago, Illinois

Taraji P. Henson as Cookie Lyon, Ta’Rhonda Jones as Porsha, and guest star André Leon Talley on Empire.
Taraji P. Henson as Cookie Lyon, Ta’Rhonda Jones as Porsha, and guest star André Leon Talley on Empire.
Photo: Chuck Hodes/Fox

Beatnix: To dress the very fashion-conscious Lyon family and friends (and enemies) on Empire, Paolo Nieddu heads to this costume shop and vintage boutique for “fun, quirky pieces,” ranging from funky earrings to beaded bustiers to ‘80s vintage prom dresses. Let’s be honest: The Lakeview store has Porsha (Ta’Rhonda Jones) written all over it.

3400 N Halsted St, Chicago, IL 60657; (773) 281-6933

Ikram: Unsurprisingly, Nieddu heads to Michelle Obama’s favorite designer boutique for “amazing pieces and designers that no other stores in Chicago have,” like an Ashish lilac sequin tank that Tiana (Serayah) wears to the recording studio. He’s also drawn to the accessories, especially the posh and Cookie Lyon-approved jewelry selection.

15 E Huron St, Chicago, IL 60611; (312) 587-1000

Taraji P. Henson in Dior as Cookie Lyon on Empire.
Taraji P. Henson in Dior as Cookie Lyon on Empire.
Photo: Matt Dinerstein/Fox

Luxury Garage Sale: Nieddu combs this posh consignment shop’s two outposts (and the warehouse, because he enjoys Leviticus-level VIP privileges) to mix past-season designer finds with current ones. Notable scores: Cookie’s (Taraji P. Henson) fall 2014 blue and white Dior dress that would have stolen Andre’s (Trai Byers) baptism thunder — if mean old Lucious (Terrence Howard) didn’t upstage everyone — and an “old” Giorgio Armani beaded blazer to be paired with jeans this spring.

1658 N Wells St, Chicago, IL 60614; (312) 291-9126

Saks Fifth Avenue: To outfit the Lyon family men, Nieddu heads to the sixth and seventh floors of this venerable shopping institution on the Magnificent Mile. “[Saks] always has ‘Cookie’ pieces for Hakeem and Jamal,” lest you think the dudes have less flair than the women — namely the lady-boss formerly known as Loretha — in the Empire Entertainment offices.

700 N Michigan Ave, Chicago, IL 60611; (312) 944-6500

Trai Byers as Andre Lyon and Bryshere Y. Gray as Hakeem Lyon on Empire.
Trai Byers as Andre Lyon and Bryshere Y. Gray as Hakeem Lyon on Empire.
Photo: Chuck Hodes/Fox

Downton Abbey

London, England

Michelle Dockery as Lady Mary Crawley on Downton Abbey.
Michelle Dockery as Lady Mary Crawley on Downton Abbey.
Photo: PBS

Camden Passage: To outfit the beloved and dearly missed Downton Abbey dwellers and visitors, Anna Robbins carefully perused this popular antique shopping row, which is open on Wednesdays and Saturdays. She regularly visited Annie’s, where she found silky nightwear, including the look Lady Mary (Michelle Dockery) packed for her clandestine sex vacation to Liverpool with Tony Gillingham (Tom Cullen).

Islington, London N1 8EA, UK

Hammersmith Vintage Fair: For costume elements and overall inspiration, Robbins scoured London’s longest-running vintage fair, which takes place roughly once a month. Notable among the authentic 20th-century treasures sold by over 100 vendors: many of Lady Mary’s dreamy frocks and kimono dressing gowns, trims for Dowager Countess Lady Violet’s (Maggie Smith) finery, and Lady Edith’s (Laura Carmichael) sublime polka-dot shift dress and reversible coat set she wore to Brookland racing day to watch her future brother-in-law’s friend meet his maker, Matthew Crawley-style. (Sorry, still too soon?)

Hammersmith Town Hall, King St, London W6 9JU

Laura Carmichael as Lady Edith Crawley and Harry Hadden-Paton as Bertie Pelham on Downton Abbey.
Laura Carmichael as Lady Edith Crawley and Harry Hadden-Paton as Bertie Pelham on Downton Abbey.
Photo: PBS

Joel & Son Fabrics: Robbins spent “hours and hours” in this high-end specialty fabric shop for modern materials to custom-build period pieces for the show. Plus — fun fact! — all the dresses, whether bespoke or original, required creating a matching slip. Both of Lady Rose’s (Lily James) bridal looks involved Joel & Sons: the full-custom pale blue moss crepe skirt suit she wore to the registry and the cream slip to line her beaded (and very authentic) vintage wedding gown.

73 Church St, Marylebone, London NW8 8EU, UK; (44) 20 7724 6895

Pennies Vintage: So, about Lady Rose’s tear-inducingly beautiful wedding dress? This “incredible” vintage shop is where Robbins found it, along with the gown for Lady Edith’s second nuptials when she finally realized her long-overdue happy ending. More tears.

41A Amwell St, Clerkenwell, London, EC1R 1UR, UK; (44) 20 7278 3827

Portobello Market: The Saturday street market yields a near-overwhelming abundance of vintage shopping options, but Robbins has two favorites, starting with a comprehensive button shop in the Admiral Vernon Antiques Arcade. She also found exceptional trims and accessories at Retro Stuff, including the exquisite lace for Lady Edith’s train for her wedding to sweet, newly-rich Bertie Pelham (Harry Hadden-Paton).

Portobello Rd, London W11 1LU, UK

Laura Carmichael as Lady Edith Crawley and Hugh Bonneville as Robert Crawley, Earl of Grantham on Downton Abbey.
Laura Carmichael as Lady Edith Crawley and Hugh Bonneville as Robert Crawley, Earl of Grantham on Downton Abbey.
Photo: PBS

Animal Kingdom

Los Angeles, California

Scott Speedman as Barry 'Baz' Blackwell and Ellen Barkin as Janine 'Smurf' Cody on Animal Kingdom.
Scott Speedman as Barry 'Baz' Blackwell and Ellen Barkin as Janine 'Smurf' Cody on Animal Kingdom.
Photo: TNT

Val Surf: Lyn Paolo, also of Scandal and How to Get Away With Murder, endures the arduous task of regularly only partially dressing the male members of the Cody family in top-notch gear from this San Fernando Valley surfer staple. (So. Much. Shirtlessness.)

4810 Whitsett Ave, Valley Village, CA 91607; (818) 769-6977

The Bachelorette

Los Angeles, California

Rachel Lindsay with Chris Harrison on The Bachelor: The Women Tell All.
Rachel Lindsay with Chris Harrison on The Bachelor: The Women Tell All.
Photo: Michael Yada/ABC via Getty Images

Intermix: Cary Fetman, the globetrotting (and romance-enhancing) wardrobe designer for The Bachelor and The Bachelorette, swears by this multi-brand boutique — especially for “that one piece that will stand out for a date, special cover-ups for swim, or sexy skirts or sweaters.” Perhaps JoJo’s Intermix-branded cold-shoulder (obviously) sweater helped bring the magic with now-fiancé Jordan. Also spotted: an asymmetrical suede fringed skirt on Kaitlyn and a sultry Cushnie et Ochs dress on upcoming Bachelorette Rachel as she dished on The Bachelor: The Women Tell All.

110 N Robertson Blvd, Los Angeles, CA 90048; (310) 860-0113

Paige: Fetman does most of his fancy gown shopping at Saks Fifth Avenue and Neiman Marcus — he has to fulfill the entire Bachelorette wardrobe before the competition starts shooting — so he heads to the nearby Paige outpost to “help us get through all of our jeans and sportswear.”

The Grove, Suite Q60, 189 The Grove Dr, Los Angeles, CA 90036; (323) 556-8880

How to Get Away With Murder

Los Angeles, California

Viola Davis as Annalise Keating on How to Get Away With Murder.
Viola Davis as Annalise Keating on How to Get Away With Murder.
Photo: Mitch Haaseth/ABC via Getty Images

Max Mara: Olivia Pope isn’t the only Shondaland leading lady with an absurdly chic coat collection. To keep Annalise Keating (Viola Davis) polished and warm in “Philadelphia,” Paolo heads to Max Mara in palm tree-lined Beverly Hills for the professor’s outerwear collection. (Her suits are from Escada, over on Wilshire.)

451 N Rodeo Dr, Beverly Hills, CA 90210; (310) 385-9343

The Mindy Project

Los Angeles, California

Mindy Kaling as Mindy Lahiri on The Mindy Project.
Mindy Kaling as Mindy Lahiri on The Mindy Project.
Photo: Vivian Zink/Universal Television/NBCU Photo Bank via Getty Images

Neiman Marcus: Dr. Mindy Lahiri (Mindy Kaling) would surely approve of The Mindy Project’s Salvador Perez frequenting this time-honored luxury department store for her print-filled designer wardrobe. The Beverly Hills location is where he managed to track down one of the only Mary Katrantzou collared and patterned Cecile dresses available stateside.

9700 Wilshire Blvd, Beverly Hills, CA 90212; (310) 550-5900

Pretty Little Liars

Los Angeles, California

Lucy Hale as Aria Montgomery on Pretty Little Liars.
Lucy Hale as Aria Montgomery on Pretty Little Liars.
Photo: Eric McCandless/Freeform via Getty Images

Cabazon Outlets: It seems like a very Hanna (Ashley Benson) thing to do, but Cameron Dale likes to hit the mall to dress Rosewood’s prodigal daughters for their five-year jump forward — specifically, the outlets. She’ll drive an hour and a half outside of LA proper to scour the Sandro and Maje outposts for the best (and most statement-making) deals to outfit the Liars.

48750 Seminole Dr, Cabazon, CA 92230; (951) 922-3000

Camarillo Premium Outlets: Dale also regularly shops the Barneys Warehouse, Neiman Marcus Last Call, and Saks Off Fifth at the nearby Camarillo Premium Outlets. She’s found some stellar footwear on her trips, including the gold and black YSL double knot platforms Aria (Lucy Hale) wore to officiate her parents’ wedding and the Isabel Marant sneakers she wore to run around the Lost Woods Resort in search of (and away from) Uber A.

740 Ventura Blvd, Camarillo, CA 93010; (805) 445-8520

Scandal

Los Angeles, California

Katie Lowes as Quinn Perkins, Guillermo Díaz as Huck, Cornelius Smith Jr. as Marcus Walker, and Kerry Washington as Olivia Pope on Scandal.
Katie Lowes as Quinn Perkins, Guillermo Díaz as Huck, Cornelius Smith Jr. as Marcus Walker, and Kerry Washington as Olivia Pope on Scandal.
Photo: Byron Cohen/ABC via Getty Images

Stacey Todd: To stock most of Quinn’s (Katie Lowes) badass DC gladiator wardrobe, Lyn Paolo frequents this Hollywood contemporary designer boutique, especially for the trove of Isabel Marant.

454 N Robertson Blvd, West Hollywood, CA 90048; (310) 659-8633

Scream Queens

Los Angeles, California

Billie Lourd as Chanel No. 3, Emma Roberts as Chanel Oberlin, and Abigail Breslin as Chanel No. 5 on Scream Queens.
Billie Lourd as Chanel No. 3, Emma Roberts as Chanel Oberlin, and Abigail Breslin as Chanel No. 5 on Scream Queens.
Photo: Michael Becker/Fox

Samira 13 Jewelry: Lauren Bott looks to this goth-glam fine jewelry boutique to accessorize the Chanels. She’s especially enamored with the owner’s own line of statement cocktail pieces, including the pearl drop earrings Chanel Oberlin (Emma Roberts) wore to marry Chad Radwell (Glen Powell) and the eye-popping jewels that Zayday (Keke Palmer) and Chanels No. 3 and 5 (Billie Lourd and Abigail Breslin) donned for the somewhat brief ceremony. RIP Chad.

8661 Sunset Blvd, West Hollywood, CA 90069; (310) 652-1313

Topshop: Bott considers the British high street retailer one of her go-tos for wardrobe staples for the cast. She also found the fun — and pretty prescient — evil eye and hands pins decorating Zayday’s doctor lab coat in Topshop’s expansive accessories section.

The Grove, 189 The Grove Dr, Los Angeles, CA 90036; (323) 938-1085

This Is Us

Los Angeles, California

Milo Ventimiglia as Jack Pearson, Mandy Moore as Rebecca Pearson, and Wynn Everett as Shelly on This Is Us.
Milo Ventimiglia as Jack Pearson, Mandy Moore as Rebecca Pearson, and Wynn Everett as Shelly on This Is Us.
Photo: Ron Batzdorff/NBC/NBCU Photo Bank via Getty Images

Golyester: Since one never knows where This Is Us will take us time-wise, Hala Bahmet has the ambitious task of finding outfits for any and all possible decades. This longtime luxury vintage mecca is known for its treasure trove of pristine, one-of-a-kind pieces, textiles, and shoes pre-dating the ‘70s — and the birth of the big three.

450 S La Brea Ave, Los Angeles, CA 90036; (323) 931-1339

Jet Rag: Bahmet scours vintage and thrift shops all over the city for Rebecca’s (Mandy Moore) perfect ‘70s and ‘80s dresses, hot mom jeans, and throwback boots. This Los Angeles vintage mainstay is a must-shop on her list, but it’s unclear if she’s ever braved the Hunger Games-level Sunday $1 sale in the name of her craft.

825 N La Brea Ave, Los Angeles, CA 90038; (323) 939-0528

Vintage Fashion Expo: Bahmet marks her calendar for this 30-year-old vintage expo that takes place five times a year (in Los Angeles and San Francisco) to hunt for rare, special, and totally “amazing” pieces from over 40 vendors. If you’re lucky, specialty dealer Nakia’s Vintashee might have a booth there. Rebecca’s pure gold, ‘70s guipure lace wedding gown came from the (not so) best-kept secret of Hollywood stylists and costume designers. (Although owner Jermel Vintashee has been quite busy lately — he plays young William on the show.)

Locations vary; contact vintageexpo.lis@gmail.com for info

Unreal

Los Angeles, California

A scene from Unreal.
A scene from Unreal.
Photo: Lifetime

La Femme: To dress Everlasting contestants for their bracelet ceremony for the Bachelor-esque show-within-a-show, Cynthia Summers finds “98 percent” of the gowns at this 30-year-old LA formalwear mainstay. IRL, La Femme is a destination for proms, weddings, and quinceañeras, so it’s an all-encompassing place to find a diverse selection of dresses that express each contestant’s distinct personality and background and look like they cost the amount of a 401k portfolio (but really don’t).

1312 Santee St, Los Angeles, CA 90015; (213) 747-3475

Switch Boutique: During the start of season two — you know, when Rachel (Shiri Appleby) sartorially channeled boss Quinn (Constance Zimmer) — Summers spent a lot of time shopping for both leads at this Bel Air contemporary boutique. A longtime favorite costume haunt, Switch carries pieces from labels like A.L.C., Victoria Beckham, and Cushnie et Ochs, all of which feel fit for a sexy, severe, manipulative Hollywood reality show producer.

2954 Beverly Glen Cir, Los Angeles, CA 90077; (424) 832-3184


Nashville

Nashville, Tennessee

Hayden Panettiere as Juliette Barnes and Connie Britton as Rayna Jaymes on Nashville.
Hayden Panettiere as Juliette Barnes and Connie Britton as Rayna Jaymes on Nashville.
Photo: Mark Levine/ABC via Getty Images

2 Old Hippies: To dress the entire cast of Nashville, Susie DeSanto shops at this guitar, clothing, and all-around lifestyle boutique. She highlights “interesting jewelry” and bags, plus Western boots and shoes, for Rayna (Connie Britton), Juliette (Hayden Panettiere), et al. The owner even specially sourced the vintage black strapless dress Scarlett (Clare Bowen) wore while making her return to the Chicago stage.

401 12th Ave S, Nashville, TN 37203; (615) 254-7999

H. Audrey: DeSanto visits this Goop-approved contemporary designer boutique run by Holly Williams — singer, songwriter, and Nashville royalty (her dad is Hank Jr.) — for Rayna and Juliette’s off-stage sophisticated-meets-casual pieces.

4027 Hillsboro Pike, Suite 703, Nashville, TN 37215; (615) 760-5701

Hero: DeSanto hits this 12 South boutique run by Claudia Robertson — stylist to real-life country music stars like Faith Hill and Miranda Lambert — for “eclectic things.” She also finds performance pieces for the show’s country music stars, like Coachella-channeling Scarlett and boundary-pushing Maddie (Lennon Stella). (Sister shop Haven in neighboring Franklin is also a standby.)

2306 12th Ave S, Nashville, TN 37204; (615) 457-1206


Broad City

New York, New York

Abbi Jacobson as Abbi Abrams and Ilana Glazer as Ilana Wexler on Broad City.
Abbi Jacobson as Abbi Abrams and Ilana Glazer as Ilana Wexler on Broad City.
Photo: Comedy Central

Catbird: Broad City’s Staci Greenbaum heads to this Williamsburg cult favorite for Abbi’s (Abbi Jacobson) “delicate, pretty jewelry,” like stackable rings and Chained to My Heart earrings. After all, the Soulstice trainer can afford it now that she’s started ”making some money.”

219 Bedford Ave, Brooklyn, NY 11211; (718) 599-3457

LF: As the internet has noted, Ilana’s (Ilana Glazer) excellent — and often exposed — strappy bralettes deserve their own billing on Broad City. Greenbaum has found a few scene stealers at this Soho contemporary clothing and accessories boutique.

149 Spring St, New York, NY 10012; (212) 966-5889

Daredevil

New York, New York

Charlie Cox as Matt Murdock on Daredevil.
Charlie Cox as Matt Murdock on Daredevil.
Photo: Netflix

Michael Andrews Bespoke: For the upcoming The Defenders, costume overlord for Netflix’s Marvel universe Stephanie Maslansky had this downtown tailor custom-make natty suits and crisp shirts for Daredevil Matt Murdock (Charlie Cox) and Iron Fist Danny Rand (Finn Jones). Going for a more villainous aesthetic? Wilson Fisk (Vincent D’Onofrio) also had his nefarious bespoke button-downs and suiting made here.

2 Great Jones Alley, New York, NY 10012; (212) 677-1755

Opening Ceremony: Despite her modest salary as assistant to scrappy lawyers Matt Murdock and Foggy Nelson (Elden Henson), Karen Page (Deborah Ann Woll) wears some seriously good contemporary designer pieces from this hipster-cool mainstay.

35 Howard St, New York, NY 10013; (212) 219-2688

The Get Down

New York, New York

A scene from The Get Down.
A scene from The Get Down.
Photo: Netflix

Bloomingdales: Despite outfitting young aspiring musicians in the ‘70s Bronx, Jeriana san Juan found key pieces at this iconic Manhattan department store, like a Maje snap-front leather skirt worn by party girl Regina (Shyrley Rodriguez).

1000 Third Ave, New York, NY 10022; (212) 705-2000

Girls

New York, New York

Allison Williams as Marnie Michaels on Girls.
Allison Williams as Marnie Michaels on Girls.
Photo: HBO

Amarcord Vintage: Jenn Rogien considers this meticulously-curated vintage boutique a frequent must-shop for Girls. The Williamsburg outpost even made a guest appearance in last season’s Marnie-centric episode, when Marnie (Allison Williams) buys an Amarcord-inspired (but custom-built) slinky red gown for her self-discovering day-turned-night out with her ex-boyfriend Charlie (Christopher Abbott).

223 Bedford Ave, Brooklyn, NY 11211; (718) 963-4001

Century 21: Actually, it’s a tie between Amarcord Vintage and Century 21 for Rogien. But when special occasions call for “couture designer pieces” for Hannah (Lena Dunham), Marnie, Shoshanna (Zosia Mamet), or Jessa (Jemima Kirke), the costume designer sprints to the downtown location of this legendary designer discount retailer.

21 Dey St, New York, NY 10007; (212) 227-9092

Younger

New York, New York

Hilary Duff as Kelsey Peters and Sutton Foster as Liza Miller on Younger.
Hilary Duff as Kelsey Peters and Sutton Foster as Liza Miller on Younger.
Photo: TV Land

Electric Feathers: Considering Williamsburg plays a co-starring role on this NYC-set series, it makes sense that Jacqueline Demeterio — working with costume consultant and overall legend Patricia Field — looks to this Billyburg-based brand for Brooklyn authenticity. But surprisingly, Manhattanite and publishing wunderkind Kelsey (Hilary Duff) is the one who wears the most pieces from the ‘80s-inspired minimalist label, like a free-spirited, wooly cape in season 2.

60 Broadway, Brooklyn, NY 11211; (347) 227-7023

Gucci: Staying authentic to New York, Demeterio channels Gucci’s “major moment” in the city’s fashion scene by making sure Liza (Sutton Foster) and Kelsey each have at least one piece by Alessandro Michele in their wardrobes. Liza wore her scribble-print pussy bow blouse BK-style by layering it under denim overalls.

725 Fifth Ave, New York, NY 10022; (212) 826-2600

Oroboro: We feel like perennially cool artist Maggie (Debi Mazar) would have recommended one of Williamsburg’s (or really, New York’s) best indie boutiques to Liza for her millennial Brooklyn steez. Demeterio looks to this shop — which offers cool contemporary labels like Ulla Johnson and Creatures of Comfort, specialty apothecary items, and vintage finds — for “true bohemian Brooklyn style.”

326 Wythe Ave, Brooklyn, NY 11249; (718) 388-4884


Portlandia

Portland, Oregon

Carrie Brownstein and Fred Armisen on Portlandia.
Carrie Brownstein and Fred Armisen on Portlandia.
Photo: IFC

Frances May: “When Carrie is Carrie and Fred is Fred” (i.e. creators/writers/stars Carrie Brownstein and Fred Armisen are playing versions of themselves), Amanda Needham creates their elevated Portland hipster looks by shopping this boutique for cool contemporary brands, like Rachel Comey, Acne and A.P.C. (Just don’t tell Spyke.)

1003 SW Washington St, Portland, OR 97205; (503) 227-3402

Palace: Needham finds most of Spyke’s graphic T-shirts at this vintage store that specializes in the perfect beat-up, just-distressed-enough tees. The store is organized by color, which proves especially helpful when Needham is sourcing for a specific skit (or if you’re shopping for your most flattering hue).

2205 E Burnside St, Portland, OR 97214; (503) 517-0123

Fred Armisen and Carrie Brownstein on Portlandia.
Fred Armisen and Carrie Brownstein on Portlandia.
Photo: IFC

Wildfang: Spoiler for the upcoming season: Needham went straight to this cult favorite Portland-based boutique for Carrie’s sleek and tomboyish suiting that isn’t too “girly or blouse-y.” (Or bird-referential.)

1230 SE Grand Ave, Portland, OR 97214; (503) 208-3631

Yo! Vintage: This precisely edited womenswear, children’s, and lifestyle boutique is run by a former London-based trend researcher and buyer who always stocks the store with “the right kind of vintage.” Needham peruses the stock for “some Bryce and Lisa and maybe an Iris.”

935 NW 19th Ave, Portland, OR 97209; (503) 841-5879


Reign

Toronto, Canada

Adelaide Kane as Mary, Queen of Scots and Megan Follows as Catherine de’ Medici on Reign.
Adelaide Kane as Mary, Queen of Scots and Megan Follows as Catherine de’ Medici on Reign.
Photo: Ben Mark Holzberg/The CW

The Cat’s Meow: For the Elizabethan-era (but modern-feeling) set series, Meredith Markworth-Pollack often mixes contemporary designer pieces, vintage finds, and custom-built 16th-century gowns to dress Mary, Queen of Scots (Adelaide Kane) and the rest of the French and English court. The fantastic vintage retail scene in Toronto, where the series shoots, is rife with “rare and high-end designer” finds, especially when it comes to jewelry and capes. The designer “loaded up” on mid-century Miriam Haskell pieces at this vintage shop, especially for Mary’s cousin/frenemy Queen Elizabeth (Rachel Skarsten).

180 Avenue Rd, Toronto, ON M5R 2J1, Canada; (647) 435-5875

Divine Decadence: This Yorkville high-end vintage shop is a go-to for costume designers filming in the Toronto area. Markworth-Pollack’s favorite find? A 1940s-era gold embroidered Bethlehem jacket Queen Mary wears in season 3, when she and Catherine (Megan Follows) plan to hit up the archbishops for some much-needed cash.

128 Cumberland St, Toronto, ON M5R 1A6, Canada; (416) 324-9759

I Miss You Vintage: This designer shop features all the swankiest, poshest labels, ranging from rare vintage pieces to contemporary resale finds. It was sort of fate that Markworth-Pollack found a Chanel pre-fall 2008 Mary, Queen of Scots-inspired white silk ruffle dress, which she obviously bought and reimagined as a 16th-century blouse for her Mary, Queen of Scots.

63 Ossington Ave, Toronto, ON M6J 2Z2, Canada; (416) 916-7021


Riverdale

Vancouver, Canada

K.J. Apa as Archie Andrews, Lili Reinhart as Betty Cooper, Cole Sprouse as Jughead Jones, and Camila Mendes as Veronica Lodge on Riverdale.
K.J. Apa as Archie Andrews, Lili Reinhart as Betty Cooper, Cole Sprouse as Jughead Jones, and Camila Mendes as Veronica Lodge on Riverdale.
Photo: The CW

Ever New: To outfit the students of Riverdale High, Rebekka Sørensen-Kjelstrup uses a mix of bespoke, store-bought, and customized contemporary pieces. For mean, misunderstood, and possibly incestuous Queen Bee Cheryl (Madelaine Petsch), the costume designer shops at a range of high school-friendly, on-trend stores in Vancouver, including this Melbourne, Australia-based fast fashion chain.

CF Pacific Centre, 701 W Georgia St, Vancouver, BC V7Y 1G5, Canada; (604) 235-1388

Plenty: For Betty’s (Lili Reinhart) preppy, pink-populated girl-next-door wardrobe, Sørensen-Kjelstrup heads to this homegrown Canadian fast fashion retailer, which offers six in-house brands. Betty wore a Plenty fan-printed cream tank (under a blush Zara cardigan) when she accidentally outed Archie (K.J. Apa) and faux Miss Grundy (Sarah Habel).

2803 W Broadway, Vancouver, BC V6K 2G6, Canada; (604) 736-4484

Madelaine Petsch as Cheryl Blossom and K.J. Apa as Archie Andrews on Riverdale.
Madelaine Petsch as Cheryl Blossom and K.J. Apa as Archie Andrews on Riverdale.
Photo: The CW

The Room at Hudson’s Bay: Obviously, Sørensen-Kjelstrup shops for New York transplant Veronica (Camila Mendes) on the luxury floor of the venerable Hudson’s Bay department store, which features labels like Monse, Vetements, and the very on-brand Roland Mouret. Guess Ronnie tucked away some of Hiram’s stolen funds for a little retail therapy.

674 Granville St, Vancouver, BC V6C 1Z6, Canada; (604) 681-6211

RW and Co.: To outfit Jughead (Cole Sprouse) and Archie, Sørensen-Kjelstrup heads to the men’s section of the younger offshoot of Montreal-based heritage retailer Reitman’s. You know, for when Archie needs to actually wear a shirt.

CF Pacific Centre, 701 W Georgia St, Vancouver, BC V7Y 1A1, Canada; (604) 685-5432

Simons: Turns out the #aesthetic of all-American Riverdale is looking pretty Québécois, as frenemies Betty and Cheryl both wear pieces scored from this heritage retailer founded in Quebec City in 1840. The latter wears a Ted Baker tank in her signature red with a Simons button-front skirt as she dissects a frog in class — while her brother’s autopsy is going down across town.

1060 Park Royal S, West Vancouver, BC, V7T 1A1; (604) 925-1840

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