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Get Urban Decay's Naked Smoky Palette for 50% Off

Before it’s gone forever.

By Tanisha Pina Aug 23, 2017, 2:03pm EDT

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If Sephora's Weekly Wow deal felt too good to be true, get ready to feel spoiled. Urban Decay announced yesterday that starting Thursday August 24, you'll be able to snag its infamous Naked Smoky Palette for half of its original price — $27, instead of the usual $54.

Beauty junkies and newbies alike have praised the palette since its launch in 2015 for making the ever-intimating smoky eye a whole lot easier. (See: over 13k reviews and 130k likes on Sephora.) It really does offer all the essentials, from the true range of shades — including the perfect bronzes and perfect matte blacks, browns, and grays — to a tutorial breaking down the four best ways to use the palette. There's even a double-ended brush, exclusive to the palette, that's perfect for smudging and blending your shadow to complete the look.

The brand hinted that the Naked Smoky palettes “won’t be around for much longer," in a press release issued earlier this week, so big UD fans and beauty hoarders, you know the deal. (Move quick!) You can shop the discounted palette while supplies last online and in-store wherever Urban Decay is sold, which means Sephora, Ulta, and Macy's are all fair game, too. Since this might be your last chance, why not get two?