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Weddings of the 0.01 Percent

Cristal! Caviar! Chris Martin! How the rich (and sometimes famous) get married.

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Is British Fast Fashion Too Fast?

ASOS stocks 85,000 styles on its site. Boohoo turns around collections in two weeks flat. And competitors are freaking out.

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Longform

The Impossible Question of Public School Uniforms

One-fifth of American students wear them. But do they level the playing field or just further marginalize poor kids?

Amazon Wants to Dress You

The e-commerce giant knows how to sell you underwear, but can it fill the rest of your closet?

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The Grays of Our Lives

On clothes, color, and anxiety.

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The Myth and Magic of California Style

How the Golden State dictates what we wear, from Venice Beach to Silicon Valley.

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The New Tiffany & Co. Needs Women

Can the "self-purchasing woman" save a brand in turmoil?

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PETA Has a Plan

It starts with brands banning fur (and wool and leather and down and angora), and ends with a totally vegan society.

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How Your Mall Sausage Gets Made in Columbus, Ohio

Nearly every aspect of the American shopping experience can be traced back to one second-tier city in the Midwest.

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Racked’s Very Best Longform of 2016

From Supreme to Ralph Lauren, China to Cuba.

The Complicated History of Headscarves

Since ancient times, across so many cultures and for myriad reasons, women have covered their hair — an act tied up in competing notions of freedom and oppression.

Clothes, Communism, and the Cuban Way

Inside Cuba's shopping industry, from the black markets to the country's up-and-coming designers.

The Estée Lauder Beauty Playbook

A story in four case studies.

Nordstrom’s Big Department Store Bet

While its peers are struggling, the retail giant is doubling down on what it does best — and going beyond its American roots.

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What Does It Mean to Be a Hip-Hop Dance Champion?

Meet the kids who krump their way to world acclaim.

Tyra’s Big Fierce Outrageous Goals

The supermodel wants women to smize all the way to the bank with her direct sales beauty company. Who wins when Tyra’s on top?

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Trump, China, and the Ties That Bind

A visit to the Chinese factories that made Donald Trump’s clothing brand possible.

Can Clothes Really Open Up a Whole World?

For Dress for Success, it all starts with a suit.

Who Does Tae Bo in 2016?

Billy Blanks hopes to win over a new generation.

Around the World in 80 Fashion Weeks

From Moscow to Sydney to Seoul, can local fashion weeks really go global?

How Pandora Charmed the Jewelry Industry

A not-so-overnight success story.

The State of the Menswear Union

What men are wearing, how men are shopping, and why everyone’s getting in on the action now.

The Case for the American Mall

Malls aren’t dying. They’re changing.

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Ralph Lauren’s American Dream

The making of an iconic brand — and what’s next.

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How Supreme Became the Most Important Streetwear Brand in the World

Or: when a logo becomes a lifestyle.

Yankee Candle and the Sweet Smell of Success

How a one-man candle company took over the world

Inside the Angola Prison Craft Fair

Selling jewelry, furniture, and more at the country's largest maximum security prison.

A Lab-Grown Diamond Is Forever

Can synthetic stones solve the jewelry industry’s problems?

What Does It Mean to Be a Disney Bride?

Getting your happily ever after at the Happiest Place on Earth.

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Inside the Weird, Wacky World of Competitive Hairdressing

Reporting live from the Olympics of hair.

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The Death of the Great American Sporting Goods Store

Why are retailers like Sports Authority in so much trouble?

Why Do We Still Pierce Our Ears?

Ear piercing has been around for thousands of years. Why, and how, do we still do it?

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Teatox Party

How laxative teas took over Instagram, one $250,000 celebrity endorsement at a time.

A Higher Purpose

Sister Kate and Sister Darcy aren’t real nuns, but they do want to save you — with weed.

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