Longform
Is British Fast Fashion Too Fast?
ASOS stocks 85,000 styles on its site. Boohoo turns around collections in two weeks flat. And competitors are freaking out.
The Impossible Question of Public School Uniforms
One-fifth of American students wear them. But do they level the playing field or just further marginalize poor kids?
Amazon Wants to Dress You
The e-commerce giant knows how to sell you underwear, but can it fill the rest of your closet?
The Grays of Our Lives
On clothes, color, and anxiety.
The Myth and Magic of California Style
How the Golden State dictates what we wear, from Venice Beach to Silicon Valley.
The New Tiffany & Co. Needs Women
Can the "self-purchasing woman" save a brand in turmoil?
PETA Has a Plan
It starts with brands banning fur (and wool and leather and down and angora), and ends with a totally vegan society.
How Your Mall Sausage Gets Made in Columbus, Ohio
Nearly every aspect of the American shopping experience can be traced back to one second-tier city in the Midwest.