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The Swag Project

The Secret Swag Resale Economy

How editors turn their gifts into cash.

How Charities Benefit From Extra Beauty Products

When editors pass, women who really need the products win.

The Swag Project

Our months-long accounting of free stuff.

But What Do Publicists Think of Swag?

Tens of thousands of dollars go into editorial gifting for a payoff that’s impossible to predict.

Brands Send Me More Free Stuff Than You Can Imagine 

And it makes doing my job as a beauty editor more complicated than you might think.

A Note About Racked’s Ethics Policy

What we've been talking about, and what we're doing from now on.

We Received $95,000 Worth of Free Stuff in Six Months

Here it is.